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sandboxBy:

The Google Sandbox was an idea Google used through to 2004 then discontinued. It was brought back with the Panda 2.1 update in mid May, 2014. Put simply any NEW website, or any major change to an existing website is delayed for a period of time. This delay is referred to as "being in the sandbox".

Remember Google index pages of websites against keywords appearing on the page. So the length of the sandbox depends on the keyword(s) the page targets.

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authorship

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Search until now has been ”one-to-many”. This means search companies have maintained a list of websites (the one) and then a second list of all the pages or articles in that website (the many). Both the list of websites and the list of articles are indexed by keywords (page topics). When you enter a keyword into a search engine, they show you either an article or a website that they think best matches that keyword.

Now this is all changing and the first question to ask is …WHY?

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authorship

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The purpose of this article is to look at what could possibly go wrong with Google Authorship to help you draw up your Content Agreements in the best way possible. In an earlier article I looked at Google Authorship, which uses the new schema.org system of attaching hidden code (a markup) to an article to tell search engines more about the article. Google enhance this by adding the Author's Google+ "identity", of course requiring every Author to actually have a Google+ page.(earlier article is here)

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